CSR policy

The starting point for Achmea’s CSR policy is creating value for customers, employees, business partners and shareholders by working in an entrepreneurial and innovative way towards solutions to social issues that are in line with our core competences and activities.
A logical step in our work as a long-standing co-operative insurance company revolves around resolving social problems and shared value creation.
Our products and services have an important social function. The world around us is changing rapidly and confronts our customers with new uncertainties. We link up with contemporary products and services with a social impact. Innovation and smart use of data play an important role in this. We want to be customer relevant and trendsetting for our customers and for society.
The products and services we deliver provide solutions to risks too substantial to be borne by any individual party. This is another aspect of solidarity that is inherent to our business. Our mission is to contribute to a healthy, safe and future proof society and to this end we have defined five focus areas in which we aim to have a positive impact for our stakeholders. These focus areas are: 

Good health closer to everyone 
Clean, safe and smart mobility 
Safe home, living and working environments
Carefree entrepreneurship and good employership
(Financial) solutions for now, tomorrow and later

These were selected based on insights derived from the dialogue we conduct with our stakeholders and on our environmental analysis.
Achmea wants to contribute to the United Nation’s Sustainable Development Goals (SDGs). These 17 SDGs together form the 2030 Agenda for Sustainable Development. We believe it is important to participate in this agenda. We aim to excel in SDG 3 (Good health and well-being), SDG 11 (Sustainable cities and communities) and SDG 13 (Climate action). These three SDGs touch on major trends and risks that our customers and society face and are closely bound up with Achmea’s core business. Our choice of SDGs is strategic in nature. They are close to the core of our company, our cooperative identity and encourage innovation and growth.

Our core values – empathizing, innovating and delivering – are an important foundation for the way we work. Everything we do revolves around our customers. This is why it is essential to know what matters to our customers and what our customers and society need. Achmea gives substance to this by involving customers and partners in developing appropriate insurance policies and services (co-creation). We aim to create an even more customer-driven organisation that communicates using methods customers want and at a time that is convenient to them. This means that we are constantly adjusting and renewing our processes.